Return of the Patron

Return of the Patron

Typical sales for a church choral anthem in 1997: 50,000-75,000 copies.* Typical sales for a church choral anthem in 2017: 5,000-7,500 copies.* (* Numbers based entirely on personal experience and anecdotal conversations with fellow professionals, none of whom will admit to any of this under oath.) In the not-so-distant past, our 100+ year old system […]